Ireland may be synonymous with Guinness, the famous brand of porter (also called stout), which is a particular style beer made with brown malt, but it is also leading the worldwide trend towards craft beers.
Given that beer is our favourite national drink, it is no surprise that at least 100 micro-breweries now operate in Ireland. Outputs from micro-breweries are defeating the odds, with production growing by 177% between 2014 and 2017. Brewing is an ancient skill that is associated with the monastic period in Ireland (500-1200 BCE) though production methods have evolved somewhat since then!
On your internship in an Irish micro-brewery you will learn about the production process, soaking up technical and operational knowledge. While the monks brewed for their own consumption, the whole point of brewing the perfect batch today is getting it out to the beer-drinking masses both in Ireland and overseas. You may therefore be involved in the marketing and distribution side of things – logistics, branding, sales, promotion and export.
Why Brewing in Ireland
With this internship, you will be using all the managerial and business knowledge you acquired in class and seeing with your own eyes how it applies to micro-breweries and their processes.
This is a stimulating and fast-growing industry, and would make a really fascinating proposition for those studying brewing, hospitality, food science, marketing and PR.
